The Best Ways to Create High Quality Natural Backlinks in 2016With so many algorithm changes that have taken place over the past few years, some SEO professionals have declared that traditional backlinks are dead. Although link building has experienced massive changes, it is still alive and kicking. The manner in which backlinks are to be built, however, has to be modernized.
What does it take to build quality, whitehat, natural backlinks in 2016? Several SEO strategies will deliver the best possible results.
Natural backlinks are the ones that other websites use to point their audience to your content. Why would other websites want to do that? The answer is simple. Your site features quality content that their audience is going to benefit from.
Thus, the best 2016 SEO link building strategy does not focus on links at all. It focuses on having a good content strategy.
Come up with a content plan and get in the habit of updating your website on a regular basis. Stick to very specific, well-researched and unique topics. The more original your content is, the more others will be willing to share links.
On top of making it easier to obtain quality backlinks, a good content strategy will boost exposure and help you establish your website's online reputation. This is essential for getting your articles and other types of content to go viral. Thus, good content will also play a role in your social media marketing strategy.
Boost Social Media Marketing Efforts
Social media sites are considered high authority websites. This is the main reason why social media marketing can impact your link building strategy.
Many social networks do not provide do-follow links. This means that links coming from such websites are not going to have an impact on your link building strategy. Facebook is one such website. Still, sharing content through Facebook makes sense because it impacts your online reputation. It also boosts audience engagement, which will have an indirect impact on your SEO efforts.
Focus on content sharing via a big number of social channels. Use both social networking and social bookmarking websites.