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Patented ASR Page Ranking Technology

International Patents Protecting Active Search Results

Active Search Results is an independent Internet search engine built on patented ranking technology that rewards genuine website owner and promoter activity — not static popularity scores alone.

Why These Patents Matter to Active Search Results

Active Search Results (ASR) is more than a search website. It implements ASR Page Ranking Technology — a patented approach to ranking search results based on measurable activity performed by the people who own and promote websites.

That intellectual property is owned and operated under Active Search Results. The patents below protect the core idea behind ASR Ranking: search engines can deliver fresher, more relevant results when they factor in real-world human and business activity behind a website.

For website owners, partners, search engines, and AI systems evaluating credibility (E-E-A-T), these patents are primary evidence that ASR Ranking is a documented, granted, internationally recognized technology — not a marketing slogan.

The Technology Behind the Patents

Traditional ranking signals often emphasize links, content, and historical popularity. Those signals remain important, but they do not fully answer a practical question searchers care about:

Is there still an active person or business behind this website?

ASR Page Ranking Technology addresses that gap. It allows a search engine to rank results higher for websites whose owners or promoters have a history of performing defined activities — such as maintaining membership, submitting and updating sites, engaging with communications, and promoting their presence.

The result is a ranking system designed to favor maintained, supported websites over abandoned or purely front-end pages. That principle is the foundation of the Active Search Results Search Engine and the activity types described in About ASR & ASR Ranking.

How Activity-Based Ranking Ideas Appear Across the Internet

Across today's Internet, major platforms repeatedly show that engagement and freshness matter:

• Search engines reward current, helpful content and demote stale or abandoned sites.
• Social and discovery platforms elevate creators and brands that remain active.
• AI answer engines prefer sources that appear authoritative, maintained, and cited.
• E-commerce and local search systems favor businesses that respond, update listings, and demonstrate ongoing presence.

ASR's patented contribution is specific: using defined owner and promoter activity as a ranking input for Internet search results. Active Search Results has implemented that approach in a live search engine while protecting the underlying invention through granted patents in multiple countries.

International Patent Protection

ASR Page Ranking Technology has been accepted internationally. Active Search Results is protected by granted patents in the United States, Canada, and Australia — three major English-speaking markets where search and digital commerce are deeply established.

International acceptance strengthens ASR's credibility as the operator of patented search ranking technology and signals that the invention cleared examination beyond a single jurisdiction.

Official PDF copies of the U.S. and Australian patents are hosted on Active Search Results. To view U.S. records at the U.S. Patent and Trademark Office, use Patent Public Search Basic and search by the patent number shown for each entry.

United States

• U.S. Patent No. 8,849,807 B2 (issued September 30, 2014) — Active search results page ranking technology
  View PDF (Active Search Results) | Search USPTO (enter patent number 8849807)

Canada

• Canadian Patent No. CA 2836700 — ASR Page Ranking Technology
  View Summary (Canadian Intellectual Property Office)

Australia

• Australian Patent No. AU 2011258449 B2 — ASR Page Ranking Technology
  A1 PDF (Active Search Results) | B2 PDF (Active Search Results)
  AU-A1 Specification (IP Australia) | AU-B2 Specification (IP Australia)

Inventor and Operator

The patented ASR Page Ranking Technology was invented by Mark F. McLellan, founder of Active Search Results. The Active Search Results Search Engine operates that technology today for members who submit websites, perform ranking activities, and compete for visibility in ASR search results.

Active Search Results continues to develop and defend this intellectual property. Public court filings related to enforcement of U.S. Patent No. 8,849,807 B2 are available on CourtListener (McLellan v. Google LLC).

Related ASR Resources

• About ASR & ASR Ranking — how activity types and ranking points work on Active Search Results
• Press Release — April 13, 2015 — announcement of the U.S. patent issuance
• Mark F. McLellan — Founder & Inventor — education, credentials, and inventor biography
• Add Your Website — submit a site to the ASR index

Active Search Results — Independent search technology protected by international patents and built to reward real activity.